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Bing Ads | Google AdWords

Bing Ads Lets Advertisers Import Product Ads from Google AdWords Bing Ads now has a way for advertisers to easily import Product Ads from Google AdWords. The process of importing Product Ads is facilitated by the Google Merchant Center Import tool, which now allows product offer to be imported to Bing Merchant Center. Read more……

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AdWords |Parallel Tracking

Google AdWords Requires All Accounts to Use Parallel Tracking, As of October 2018 Google AdWords introduced parallel tracking earlier this year as a way to improve mobile site speed, and all accounts will be required to use it as of October 30th. Parallel tracking improves mobile speed by processing click measurement in the background while a…

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Shopping Ads

Amazon Drops Out of Google Shopping Ads Google’s Shopping Ads program is an enhanced version of standard AdWords advertising. It allows a merchant to upload a feed of their products, including photos. It results in an attractive product listing at the top of Google’s organic search results. Read more… Source: SEJ

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AdWords Script

Pause underperforming ads with this updated AdWords script While running an ad copy test, this script identifies the best ad in the experiment and shows you how much better your account would be doing if you paused the losing ads. It goes through each ad group to find the best ad, and then works out how…

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Connect with your customers @ Social Media


Social media is the best way to connect with your customers. 91% of brands are using more than one social media platform. social media(Facebook, Twitter, Pinterest, Instagram, Google ads) will lead to real relationship building if you’re doing it right. One of the reasons social media is important is because of the highly customizable nature of social media…

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