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Category: advertising

Facebook | Phone Number | Ads

Facebook admits using your phone number for targeted ads Facebook has admitted that the phone numbers that its users provide for security purposes are being used to target them with ads, the media reported. “We use the information people provide to offer a better, more personalised experience on Facebook, including ads,” a Facebook spokesperson was quoted as…

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YouTube | Non-skippable ads

YouTube to Roll Out Non-Skippable Ads to All Creators YouTube will soon be expanding non-skippable ads to all creators who can already monetize content. This update will be happening within the week, and creators will receive a notification letting them know when they’re able to run non-skippable ads. Read more… Source:  Search Engine Journal

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Facebook | Cryptocurrency | Ads

Facebook Once Again Allows Ads for Cryptocurrency The company has been looking at ways to refine this policy over the past few months. Facebook now allows only pre-approved advertisers to promote cryptocurrency and related content. There is no change to the policy with respect to promoting binary options and initial coin offerings. Those types of…

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AdWords |Parallel Tracking

Google AdWords Requires All Accounts to Use Parallel Tracking, As of October 2018 Google AdWords introduced parallel tracking earlier this year as a way to improve mobile site speed, and all accounts will be required to use it as of October 30th. Parallel tracking improves mobile speed by processing click measurement in the background while a…

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Join Me

‘Join Me in Jamaica’ Digital Marketing Campaign Launched We are going to use technology as the driving force to develop a capacity to manage, measure and be in total command of our markets because prior to this, we spent money on advertising but we couldn’t measure the returns. The online promotion targets a diverse audience especially…

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